Management Financial Group (MFG) is an international financial institution with a global forward looking ambition.
Go to about us »
Go to Portfolio »
AXI Card is a flexible and innovative payment instrument, providing access to financing for people, regardless of their financial and social status
An international credit card, which provides financial inclusion regardless of financial and social status attracted only for a month over 7 000 Romanians who applied for AXI card. More than 1 500 requests have been already approved and over 1 100 cards delivered to customers, announced the international fintech company that recently entered the Romanian market, AXI Finance. AXI is an international credit card that has no issuance, service and local transaction fees. The fintech company explains the high interest towards its product with the simplified application procedure, by phone or online, without filling out any forms and fully remote process of getting the card. The client has also no fees when using any ATM in Romania.
“The credit cards market in Romania is developing steadily, as in the recent years a significant growth is reported, reaching about 2.4 million credit cards. However, penetration per capita is far below the levels of most of the European countries where on average a person uses one credit card. All this creates good prerequisites for the successful establishment and development of the AXI brand in the country. Our analyses show that Romanians need a flexible and convenient financial product, such as AXI card. Therefore we are confident that tens of thousands of customers that we aim to attract starting from 2017, will place trust in us and will be convinced of the benefits of the product”, said Laur Emilian, CEO AXI Finance in Romania.
The product is familiar on the Bulgarian market under the name White Card as the number of over 60 000 active users is steadily increasing in the country. AXI Finance is the international division of the Bulgarian company Access Finance Ltd. and the Romanian market is the first foreign market, where the successful Bulgarian company is penetrating, just a few months after the announcement of its expansion into the international arena.
“We have always been guided by our mission to provide flexible and innovative services through our credit cards, regardless the financial and social status of the customer, combined with excellent service quality. This is our way to contribute to the so-called “financial inclusion” – in particular, people who for a reason or another do not have access to traditional payment instruments can benefit from financial products. They could make credit card payments, mobile and online payments. We believe that AXI will provide all these benefits to our customers in Romania as well”, said Tsvetan Krastev, manager of Access Finance Ltd.
More about AXI:
White Card is an easily accessible international credit card for payments and shopping offered by one of the leading financial institutions in Bulgaria – Access Finance. The first card was issued in the country in 2013 and currently the number of active White Card cardholders in Bulgaria exceeds 60,000 people. For less than three years, the company’s customers have used over 80 million BGN to meet their needs. White Card is a mass product, that gives access for more Bulgarian citizens to this type of payment instruments, as well as the ability to purchase products and services online worldwide. In 2016 the company announced its entry into the foreign markets with its international brand AXI. The subsidiary in Romania, AXI Finance, started operating in the early 2017, just months after the announcement of the company’s expansion into international markets.
For more information: https://axi-card.ro
Smart IT is a software development company with 12 years extensive experience in programming business-orientated solutions.
Our team of more than 70 experts (Software Developers, QA, BI, BA, IT Support, System Administration specialists and Project Managers) has far-reaching enterprise-level practice on constructing ERP, CRM, CMS and utility controls.
The software systems and IT support of Smart IT help 600 offices with 6 500 associates in the non-banking financial sector of Poland, Ukraine, Romania, Macedonia and Bulgaria, to serve 500 000 clients every day.
This market segment is focused on consumer lending through a commercial network of financial centers for issuing loans on spot, by phone, online or through a partner network as well as providing financing for micro and small business entities.
Building a commercial network is based on providing financial solutions for everyone who wants to receive instant funding corresponding to their needs and plans by accessing our products and services in convenient locations, over the phone or online. By offering business loans, we aim to support and develop the potential of small businesses, representing the backbone of every economy. Loan applicants are owners of family companies, entrepreneurs, as well as anyone who represents the micro and small business and needs fast and tailor-made financial solution for its growth.
As a group of companies, we aim at developing and offering financial products and services in line with the global trends of the dynamically developing world. In correspondence to our visions and entrepreneurial spirit, we consider creating financial technologies that benefit people as a part of our DNA code. In this market segment, we operate in the of card and mobile payment types, as well as online lending.
Home Collected Crediting segment lays on the implementation of personal approach by establishing personal relationships with clients, which results in better credit scoring and customer loyalty.
The operating process of this segment includes the identification and training of a large number of socially committed credit officers, called Credit Consultants (CC); reaching out to groups of low income people that are potentially creditworthy; identifying and assessing of customers’ projects and needs in collaboration with CC; finding the proper solution for the customers according to their credit scoring; providing personal assistance and consultancy; and following up on supervision and collection.
In general, Credit Consultants visit current and potential clients for credit consultancy and disbursement as well as for collection of installments.