Digital Marketing Specialist

MFG

Full-time
Sofia

Position Overview:
As the ideal candidate for this role, you will be a data-driven online marketer, collaborative, curious by nature, analytical, and focused on driving results. You’re familiar with performance platforms and have experience executing and overseeing digital campaigns. You have strong project management, data analysis, and communication skills.

What you’ll do:

  • Plan, execute, optimize and measure paid digital campaigns.
  • Identify trends and insights, and optimize spend and performance based on the insights;
  • Propose new  digital growth strategies;
  • Execute and measure conversion tests;
  • Collaborate with internal and external teams to create landing pages and optimize user experience;
  • Perform ongoing monitoring of competitor companies;
  • Instrument conversion points and optimize user funnels;
  • Collaborate with agencies and other vendor partners.

What are we looking for:

  • 2+ years of digital performance marketing experience;
  • Excellence in setting up and optimizing Google Ads campaigns;
  • Excellence in setting up and optimizing Facebook Ads campaigns;
  • Solid knowledge in using Google Analytics;
  • Experience in LinkedIn Advertising formats
  • Experience in Tag manager and other Google platforms;
  • Highly creative in identifying target audiences and devising digital campaigns that converts;
  • Strong analytical skills to forecast and identify trends;
  • Ability to provide creative directions for paid social and display ads;
  • Experience with applications is a plus;
  • Excellent command of English.

 Benefits:

  • Fast track opportunity to grow in an entrepreneurial setting;
  • Work in local multinational holding with focus on international expansion;
  • Induction, ongoing training and development programs;
  • Friendly and casual work environment;
  • Competitive remuneration;
  • Option for Multisport card at a discounted price;
  • Additional health insurance;
  • Food vouchers;
  • Smart mobile phone and sponsored mobile plan.

We are searching for candidates who enjoy working with people in a fast-paced, growing environment. If you have the drive to succeed and advance your career, our structure might be a fit for you. We encourage you to take a couple of minutes to submit your resume to be considered as the newest member to our professional team.

We appreciate and thank you for your application. Only short-listed candidates will be contacted.

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